According to Saifudheen of MakTal Technologies, the September update made three crucial adjustments to the rules for the Helpful Content System.
MAKTAL
The revised guidelines show a change in Google's perspective on AI-generated content, making it more consistent with other recommendations for producing useful content.
If third-party content is mainly unrelated to the main site's goal or was created without direct monitoring, Google now suggests preventing it from being indexed.
MAKTAL
A focus on the review process, warnings against erroneous page updates, and a warning against adding or removing information to look "fresh" in search rankings are some of the changes.
MAKTAL
The September 2023 Helpful Content Update's completion is a new step in Google's continuous mission to maintain the value and accuracy of search results.